A woman transformed her Halloween-themed mansion into a pink Barbiecore castle. It’s on the market for $1.1 million — take a look inside.

The Barbiecore castle.

Edina Realty

An entrepreneur known for her pink homes is selling a Barbie-themed mansion. 
Brooke Fleetwood purchased the seven-bedroom home in Wisconsin in 2020. 
It was previously known as Goth Castle and has custom-made Halloween-themed furniture.

A Barbie-themed mansion in Wisconsin is on the market for $1.1 million.The Barbie-themed mansion.

Edina Realty

Barbiecore Castle, a seven-bedroom mansion in Hudson, Wisconsin, is on the market for $1.1 million, according to Edina Realty’s online listing.

The property dates back to 1900 and has four bathrooms, two kitchens, a movie theatre, and an outdoor hot tub and swimming pool, the listing states. The house’s exterior has been painted bright pink and there is Barbie-themed decor scattered throughout the property.

The property is currently listed as Barbiecore Castle on Airbnb and costs $2,873 to rent per night. The owner, Brooke Fleetwood, told Insider the house first went on the market in October last year and that she plans to continue renting it out until it’s sold. She added that the ideal buyer would be someone willing to take over the bookings on Airbnb.

The property wasn’t always Barbie themed.The former exterior of the Goth Castle, left, which has since been transformed into Barbiecore Castle, right.

Edina Realty

Fleetwood is an entrepreneur and owner of several pink rental properties, including the famous Pink Castle in Hudson. But despite her love for the color, she didn’t make her Barbiecore Castle pink until fairly recently. 

Fleetwood previously told Insider that she purchased the property in November 2020 and subsequently spent $330,000 transforming it into Goth Castle. After painting the exterior a dark gray color and designing custom Halloween-themed furniture, Fleetwood rented out the home on Airbnb.

Speaking to Insider in November 2022, Fleetwood said she wanted the property to show the “gothic, sexy, dark, deep” side of her personality and the way she dresses.

Fleetwood said the “Barbie” movie inspired her to change the aesthetic and theme of the property.Before and after photos show the entrance and stairwell of the property.

Edina Realty

Speaking to Insider for a follow-up interview in September 2023, Fleetwood said the property first went on the market as Goth Castle in October last year. However, it was temporarily taken off the market while it was being rented for a short period, she added.

The home was then placed back on the market in May and redecorated with a Barbie theme a week before the “Barbie” movie was released in July, Fleetwood said. 

She said she was inspired to redecorate the property because of the “Barbie” movie and also because all of her other properties were already pink.

“Goth Castle was the seventh house that I owned, and the last one that wasn’t pink already,” she said.

“I feel like it was just time… I didn’t do it for advertising tactics or anything like that, but obviously, when I paint a house pink it gets a lot of attention,” she added.

While some of the interior was previously painted green, Fleetwood has now painted it pink to fit the Barbie theme.Before and after photos show the living area.

Edina Realty

However, some of the original gothic furniture has remained because it was custom-made, Fleetwood said. She previously told Insider that an estimated $100,000 went towards designing the furniture.

The original black dining room and chairs have remained with a couple of new pink features.Before and after photos show the dining room.

Edina Realty

The dining room has been revamped with sparkly pink curtains, pink walls, and pink decor. However, the original black table, chairs, and chandelier currently remain.

The property’s first kitchen is spacious and has a dining table and an island.Before and after photos show the kitchen.

Edina Realty

The kitchen, which has now been painted pink, previously had a neon “Goth Castle” sign on a gray wall. In its place, there is a glittering “Barbie” sign.

Fleetwood told Insider she has replaced a lot of the spooky details with bright and happy decor.Before and after photos show the bathroom.

Edina Realty

There was previously a 3D skeleton print in one of the bathrooms which has since been removed. In its place, there’s a bright yellow wall with Barbie stickers and a bathtub filled with pink balls.

The second floor of the house remains mostly unchanged and has been renamed “Ken’s Cave.”The kitchen on the second floor.

Edina Realty

The second floor of the home has been dubbed “Ken’s Cave” according to Fleetwood, who said the open-plan kitchen and living area is “a more masculine” space for “the guys to hang out.”

The kitchen has a large island and wooden furnishing, while the living area (not pictured) has a leather sofa and wooden floors.

The property comes with a private movie theatre.The movie theatre.

Edina Realty

The movie theatre has not been redecorated and has eight seats, cushions, and a projector.

There are seven bedrooms.One of the bedrooms.

Edina Realty

The bedrooms in the property also appear to remain mostly unchanged. While some of the bedrooms are still on the spookier side with black furniture, others such as the one photographed are simpler.

The property has an outdoor hot tub and swimming pool.The hot tub.

Edina Realty

The exterior of the pool and the hot tub have also been painted pink. 

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